GAMIFICATION TO ENGAGE SMARTCOMMUNITIES – GUIDELINES

Oct 9, 2024

The SmartCommunity project aims to support Alpine rural areas through digitalisation and the creation of smart, sustainable and resilient communities.

The work package “Innovation Tools for SmartCommUnity” (one of the workpackage of the SmartCommUnity project ) have developed this tool for the TAs involved in the project to support them in implementing gamification techniques on their own scale and to help them understand this approach.

The guidelines for gamification defined as the use of game mechanics in non-game contexts to increase motivation and engagement of participants. Gamification can be useful for engaging local communities, developing creativity and collecting data. The guidelines stress the importance of setting clear objectives before adopting these techniques, which can range from using serious games to offering incentives during events.

Key principles to follow include creating a common story, providing continuous feedback to participants, using rewards to maintain motivation and the importance of promoting social interaction. A gradual approach helps to avoid participants becoming bored or demotivated.